We aim to provide our customers with added value by means of lease structures that best match our customers’ – and potential customers’ – requirements and situations. We believe that leasing is the best equipment finance solution for businessmen and businesses, as it enables them to retain the scope to run their businesses. We therefore aim to get all businessmen and businesses to think bigger by drawing their attention to the attractiveness of the leasing option.
We aim to continue to strengthen our position in the Netherlands and win a substantial share of the European market. We are doing this by concentrating over the next five years on three strategic cornerstones:
-
Working with ABN AMRO. By continuing to develop our partnership with ABN AMRO we can serve our customers faster and better as regards equipment finance.
-
Developing Asset Management. Our many years of experience have made us expert in equipment leasing. To serve our customers even better, to be able to offer the keenest rates and to remain ahead of our competitors we must continue to develop our knowledge of equipment leasing. Ways in which we are doing this include setting up a specialist knowledge team which is concerned solely with developing the asset management strategy.
-
International growth. Our customers in the Netherlands want to do business internationally, and we want to support them in that. It is therefore important that we should have staff in all the European countries who share our passion for leasing. We can only do this by building up our knowledge internationally; in that way we can familiarize ourselves with local grants, legislation and regulations without undue effort.